This wasn’t your average, dry-as-toast corporate document - it's important to Lutine Bell that this document captures the fluidity of the world of finance, over a year that frankly kept everyone on their toes. Less 'just the numbers' and more sharp insights, and a real sense of purpose behind the words (just as well really, numbers have never been my bag...)

Creating this report meant getting right under the skin of the sector. Luckily, I had a year's worth of great insights from Lutine Bell's events charter, providing info from the industry's leading names to work with, which is highly unusual, but always helpful! 

If you’re a business leader or marketing lead wondering how to bring your next big narrative to life, let’s talk. Annual reports don’t have to be dull. Promise.